Featured program leaders

Learn from leaders of the highest growth SaaS sales organizations in the world!

Matt Cameron

Sales Leadership

Matt is the managing partner at SalesOps Central and founder of SaaSy Sales Management, Silicon Valley’s Sales Management training and leadership community. A regular speaker and columnist on the topic of SaaS sales leadership, Matt partners with venture firms to build world-class B2B sales leadership within portfolios. Formerly as the WW Head of Corporate Sales at Yammer and a RVP of Enterprise Sales for Salesforce.com, he enjoyed building sales engines for high growth companies, which continues to be his passion

Misha McPherson

Sales Enablement

Misha has 20 years in the tech industry. The first ten years of her career was in sales. The last ten years of her career has been in SaaS Sales Training and Enablement. Misha built programs at Yahoo! HotJobs, Monster.com, Yammer (acquired by Microsoft), Responsys (acquired by Oracle), Spreadfast, and Mixpanel before breaking off on her own to focus on companies that are building sales enablement for the first time. Misha is passionate about Sales Enablement as a way to make revenue scalable and predictable, and loves helping sales enablement leaders build transformational programs.

Aaron Zukoski

Sales Development

Aaron is the Director of Business Development at WalkMe with 10 years of SDR and Sales experience across a variety of Series A- Series C companies. He has built and managed several SDR teams from the ground up and has a passion for developing new leaders.

Pamela Morrow Parker

Sales Operations

Pamela has 15 years in finance and operations. Formerly head of new Business sales operations and strategy at Twilio and global sales operations for Yammer (acquired by Microsoft). Pamela has seen fast org growth and from freemium to enteprise sales, she loves designing strategy and the infrastructure to support it.

Lisa Thoman Lawson

Channels & Partnerships

Lisa has spent 15 years in technology channels and consults to high growth venture backed SaaS businesses. Her channel and sales experience grounded in Microsoft and she was formerly Director of Partnerships for Optimizely.

Ursula Ayrout


Ursula Ayrout is CEO and founder of Measure, a marketing agency that works with top startups and enterprises to drive strong growth, nail their positioning, and solve tough pipeline challenges. She brings in some of the industry’s top talent to cultivate high-performing marketing teams for each client project, helping companies build successful go-to-market strategies.

With a strong background in demand generation and product marketing, Ursula excels at building teams and using cutting-edge marketing techniques to scale companies. Although performance is at the core of who she is as a marketer, she believes businesses should tell compelling stories and build a brand if they want to own a category. Ursula has helped shape the marketing departments at Business Objects (SAP), HP, Salesforce, and Pantheon.